A single day of festive season completely changed the recent slowdown trends in Automobile market in India. The enormous jump in sales of vehicles during festival season are expected to help the auto market recover from the downfall this industry is facing since last 13 months. Automobile market witnessed a 5 to 7% hike in sales as compared to the same festive period from last year.
Mahindra created a new record for single day delivery by delivering close to 13,500 vehicles in 1 day. This figure was substantially higher than the deliveries last year on Dhanteras. Maruti Suzuki delivered more than 45000 cars in a single day of Dhanteras. The single day sales record came after more than 15000 vehicles delivered during previous 10 days between Navaratri & Dussehra.
Second largest automobile manufacturer in India, Hyundai Motors has delivered about 12,500 cars in a single day. Vikas Jain, National Sales Head, Hyundai who is confident the sector will bounce back said, “Compared to last year, the retail is up by 30% approximately on Dhanteras.”
Luxury cars market also witnessed a hike in demand during this season. Mercedes Benz, after delivering more than 200 cars during the Navratri and Dussehra (in Gujarat and Mumbai alone), sold another 600 on Dhanteras across the country. BMW India said its top SUV, the X7, is already sold out for the next 3 months. On Dhanteras, MG Motor India recorded sales of 700 units of its SUV Hector.